Where to Watch Football in Marrakech & Fes (World Cup 2026 Local Guide)
If you’re wondering where to watch football in Marrakech and Fes during the 2026 World Cup, forget everything you know about American sports bars. In Morocco, football is a religion, but we live it in smoky cafés, on plastic chairs, and in huge crowds on public squares – not in polished, themed bars.
I’ve lived in Morocco my whole life, and during my Morkosh Tours trips I always tell guests: if you really want to feel the heartbeat of this country, you must watch the Atlas Lions play with locals. This guide shows you exactly where to watch football in Marrakech and Fes, the best areas and sports‑bar style cafés, how early to arrive, and the cultural norms you should respect.
For a deeper orientation to each city, you can also read my full Marrakech travel guide and Fes travel guide.
Table of Contents
Table of Contents
Quick Answer: Best Areas to Watch Football in Marrakech & Fes
If you don’t want to read the whole thing, here’s the short version of where to watch football in Marrakech and Fes if you’re based in these cities for the World Cup:
- Marrakech – Jemaa el-Fna & rooftops: For raw energy, watch on the big temporary screens or from a rooftop café overlooking the square.
- Marrakech – Gueliz (new town): Large, modern cafés with big flat screens, AC, and mixed-gender crowds. More comfortable, less chaotic; on match nights a lot of them feel like informal sports bars in Marrakech.
- Fes – Fes el-Bali (old medina): Tiny, smoky cafés packed with locals – super authentic but not very comfortable.
- Fes – Ville Nouvelle (new city): Wide boulevards like Avenue Hassan II and Boulevard Mohammed V with big terraces and hundreds of fans.
In all of these places, arrive at least 90 minutes before kick-off for Morocco matches, bring cash, and don’t rely on café Wi‑Fi. I strongly recommend getting a local SIM or eSIM – I’ll explain why later.
The Reality of Moroccan Football Cafés: Instagram vs Reality
It’s easy to imagine a romantic evening sipping mint tea and politely cheering. The reality of a big World Cup night in Morocco is very different:
- Noise: Constant shouting, chanting, whistling, and commentary debates. When Morocco scores, the volume is insane.
- Smoke: Many traditional cafés still allow smoking inside. Expect cigarette smoke, sometimes shisha.
- Crowds: Plastic chairs squeezed together, people standing in the doorway and on the sidewalk, kids running around.
- Emotion: Tears, arguments, strangers hugging you after a goal. Moroccans live every second of the match.
This is exactly why I tell my guests to try it at least once. But you need to pick the right area for your comfort level, especially if you are a solo female traveler, traveling with kids, or simply not a fan of chaos.
Where to Watch Football in Marrakech (World Cup 2026)
If you’re exploring the city using my Marrakech travel guide, you basically have two main choices on match day: the intense energy of the medina around Jemaa el-Fna, or the more comfortable modern cafés in Gueliz (the new town).
1. Jemaa el-Fna & the medina – for maximum atmosphere
When Morocco plays a big World Cup match, Marrakech almost stops. In and around Jemaa el-Fna, you’ll usually find huge crowds gathered around big temporary screens and TVs pulled out into the street.
- Main square level: During key World Cup games, big screens are often set up on the edges of the square, with thousands of fans watching together. It’s intense, raw, and unforgettable – but not for people who dislike crowds or noise.
- Rooftop terraces: Many of the rooftop cafés surrounding Jemaa el-Fna show the matches on TVs inside or on the terrace. If you want a slightly calmer experience, arrive very early and aim for a terrace table with a view over the square.
How early to arrive: For Morocco matches, aim to arrive at least 90 minutes to 2 hours before kick-off, especially if you want a rooftop seat. Locals will casually sit down, order tea, and “reserve” their seats long before the first whistle.
After the match: If Morocco wins, expect fireworks, motorbikes weaving through crowds, drums, singing, and a lot of celebrating. It is usually joyful and safe, but keep a hand on your phone and wallet – big celebrations are always prime time for pickpockets.
2. Gueliz – modern cafés, big screens, sports‑bar vibe

If the idea of being squeezed into a smoky medina café doesn’t sound appealing, head to Gueliz, the modern district of Marrakech. This area has larger, more European-style cafés and brasseries with big screens and better air conditioning. On big match nights, many people treat these places like casual sports bars in Marrakech.

- Where in Gueliz: Look along Avenue Mohammed V and around the Plaza / Carré Eden area. On big match nights, you’ll see terraces full of fans and multiple screens visible from the street.
- Crowd: Generally more mixed-gender, with couples, groups of friends, and sometimes families. Solo female travelers tend to feel more comfortable here.
- Comfort: Better chairs, more space, and generally less smoke compared to deep-medina cafés.
If you prefer to stay “home”, many riads and hotels in Marrakech also show key matches in their lounges. Check my guide on where to stay in Marrakech 2026 if you want a riad with a good courtyard lounge or rooftop where you can watch the games in peace.
Where to Watch Football in Fes (and around Morocco)
Watching football in Morocco, especially World Cup matches in Fes, is a bit different from Marrakech because of the city’s layout. As I explain in my Fes travel guide, the medina (Fes el-Bali) is a medieval maze, and the new city (Ville Nouvelle) is wide and modern. That difference matters a lot on match day.
1. Fes el-Bali – tiny, packed, very local

Deep inside Fes el-Bali, cafés are tiny, built into centuries-old buildings, and usually full of local men watching the game on a single TV. It’s extremely authentic, but you need to be prepared:
- Space: Expect small plastic chairs, people standing behind you, and no personal space.
- Comfort: Lots of smoke, no air conditioning, and sometimes only one small TV.
- Atmosphere: Pure emotion. If you’re a football lover, seeing a match here once is unforgettable.
For solo female travelers, this environment can feel very male-dominated. While it’s not forbidden for women to sit there, many will prefer the more mixed and relaxed atmosphere of the new city cafés.
2. Ville Nouvelle – big terraces and family-friendly vibe

If you want more space and comfort, ask a petit taxi to take you to the Ville Nouvelle, especially around Avenue Hassan II and Boulevard Mohammed V. On big World Cup nights, these boulevards feel like a massive outdoor sports bar.
- Terraces: Many cafés line the main avenues, with rows of chairs and multiple screens facing the street. Arrive early and you’ll have no problem finding a seat.
- Crowd: More mixed – families, couples, groups of friends, and kids running around. It feels open and less intense than the deep medina.
- After the match: Expect car horns, flags, chanting, and long lines of cars after a big Morocco win.
As in Marrakech, many mid-range hotels in Fes will also show the match in the lobby or bar. If you’re tired, watching from your hotel can be the most comfortable option.
If you’re traveling longer and want more ideas on where to watch football in Morocco beyond Marrakech and Fes, ask at your riad – almost every city has its own favourite match‑day cafés and squares.
Match-day etiquette in Moroccan cafés

Football nights in Morocco are emotional, but there are a few basic rules you should follow to avoid hshuma (social embarrassment):
- Always order something: A coffee, mint tea, soda, or water. Don’t sit for 2+ hours on a plastic chair without ordering – that’s bad form.
- No loud insults or provocations: People take football seriously. Friendly teasing is welcome; aggressive behaviour is not.
- Respect who is on screen: Don’t shout or laugh loudly over the national anthem; people around you may feel offended.
- Be careful with filming: Taking a short crowd video is fine, but avoid filming close-up faces without permission.
- Couples’ behaviour: Keep public displays of affection low-key, especially in traditional areas.
Families with kids are generally welcome in more relaxed, modern cafés, especially in Gueliz and Ville Nouvelle. Deep-medina, all-male cafés are less comfortable for children and for women traveling alone.
Essential logistics: cash, SIM cards & safety
Don’t let the excitement of the World Cup ruin your practical planning. There are three things I always remind my guests about match days: cash, connectivity, and crowds.
1. You need cash for café bills
Almost all traditional cafés in Marrakech and Fes are cash only. You pay your waiter in Moroccan dirhams as soon as your drink arrives, or at the end when things calm down a little – cards and Apple Pay are usually not accepted.
Before kick-off, make sure you have enough small notes (10, 20, 50 MAD). To understand how ATMs, fees, and daily budgets work here, read my full money and SIM card guide for Morocco 2026.
I explain which ATMs have the best limits, what fees to expect, and how much cash you realistically need per day.
If you want to cut bank fees and get a fair exchange rate, I personally like using Wise. It gives you near mid-market rates and works well at Moroccan ATMs. You can check it out here.
2. Don’t rely on café Wi‑Fi – get a SIM or eSIM
During a big World Cup match, everyone is on their phone: filming, sending voice notes, and refreshing social media. Local café Wi‑Fi often becomes painfully slow or just stops working.
I strongly recommend getting either the best SIM card for Morocco – from Maroc Telecom, INWI, or Orange. or setting up an eSIM for Morocco 2026.
That way you’ll keep your own 4G/5G connection even when café networks crash.
In my money and SIM card guide:
I explain the difference between local SIMs and international eSIM providers, and I compare costs so you can see what’s cheaper for a 7, 10, or 14 day trip.
3. Safety in the crowd
Are Moroccan cities safe during big football nights? In general, yes – and the atmosphere after a Morocco win is more joy than danger. But there are a few things to keep in mind:
- Pickpockets: Any time you have thousands of people celebrating tightly together, small theft can happen. Keep your phone in a zipped pocket or money belt and wear your backpack on your chest in very dense crowds.
- Traffic and firecrackers: Motorbikes may ride onto sidewalks, kids may set off small fireworks or flares, and cars will honk for hours. If you don’t like this kind of chaos, watch from a rooftop, hotel lounge, or your riad.
- Families and older travelers: Consider watching earlier group-stage matches in quieter cafés or at your accommodation, and only join the big street celebrations if everyone in your group is comfortable.
If you’re planning to travel around the country during the tournament – for example combining matches with a trip to the Sahara or the Atlas Mountains – it’s a good idea to look at travel insurance for Morocco as well. I go through what needs to be covered for desert trips, trekking, and medical care in private clinics.
Watching the World Cup in your riad or hotel

Not everyone wants the full chaotic café experience, and that’s perfectly fine. Many riads and hotels in Marrakech and Fes will put the matches on in the lounge, bar, or courtyard. This is often the best solution if you:
- Are traveling with young children.
- Hate cigarette smoke and very loud environments.
- Are jet-lagged and don’t have the energy for late-night celebrations.
When you check in, simply ask reception if they’ll be showing the Morocco games and where. Many places are happy to make it a little event for their guests.
Shwiya b’shwiya: my personal match-day routine
On my own match days in Marrakech, I usually go shwiya b’shwiya – step by step, slowly:
- Get cash and small change earlier in the day (ATMs are often busy close to kick-off).
- Top up my local SIM so I’m not relying on café Wi‑Fi.
- Pick a café in Gueliz or a rooftop by Jemaa el-Fna, arrive 90 minutes early, and order mint tea and a bottle of water.
If you follow the same rhythm, you’ll avoid most of the stress and just enjoy the madness of Moroccan football.
Frequently Asked Questions (FAQ)
Can women watch football in local Moroccan cafés?
Yes, but it depends on the area. Deep medina cafés are heavily male-dominated, and while not explicitly forbidden, solo female travelers might feel uncomfortable being stared at. Cafés in modern areas like Gueliz (Marrakech) or the Ville Nouvelle (Fes) have mixed crowds and are very welcoming to female fans.
Do they serve beer in Moroccan cafés during the World Cup?
No. Traditional Moroccan cafés strictly serve coffee, tea, and soda. If you want a beer while watching the match, you must go to a licensed hotel bar, an upscale tourist restaurant, or a dedicated sports pub in the new town districts.
How early should I arrive to get a seat for a Morocco match?
You should arrive at least 90 minutes to two hours before kick-off. Moroccans claim their café seats very early, and once the plastic chairs spill onto the sidewalk, it becomes standing-room-only very quickly.
Is it safe to be in the medina after a big football win?
Yes, it is generally safe and incredibly joyous. The streets will be filled with honking cars, flares, and chanting. However, watch out for pickpockets in the dense, celebrating crowds, and keep a tight grip on your valuables.
Can I just watch the World Cup in my riad or hotel instead?
Absolutely. Many riads and hotels in Marrakech and Fes will put the match on in the lounge or bar. This is often the best option for families, anyone who hates smoke, or travelers who don’t enjoy very loud, crowded spaces.
Do I need a SIM card or eSIM to enjoy match days in Morocco?
Strictly speaking, no – but it helps a lot. Café Wi‑Fi is unreliable when hundreds of people are online. A local SIM or an eSIM for Morocco 2026 will keep you connected for maps, WhatsApp, and sharing the celebrations without frustration.

